what is beastx

What is BeastX?

BeastX is India’s first smart gymwear brand founded by Ashwani Choubey — a fitness enthusiast and entrepreneur passionate about merging strength with technology.
Each BeastX outfit is powered with NFC smart tags that unlock exclusive playlists, fitness content, and member rewards — making it more than just gymwear. It’s wearable innovation for champions.


The Story Behind the Name “BeastX”

The name “BeastX” carries deep meaning.

  • “Beast” represents raw power, discipline, and unstoppable energy — the mindset every athlete needs to conquer challenges.
  • “X” symbolizes the unknown, innovation, and going beyond limits — a mark of futuristic design and smart technology.

Together, BeastX = Beast Mode × Innovation — a symbol of inner strength combined with cutting-edge technology.


What Does BeastX Stand For?

BeastX stands for:

  • Power that comes from within
  • Innovation that drives performance
  • A lifestyle built on confidence, courage, and consistency

It’s not just clothing — it’s a movement for modern athletes who train smart, stay motivated, and inspire others to push beyond limits.


Why We Call It “Outfit of Champions”

At BeastX, we believe every individual has a beast inside — a version of themselves that never gives up.
Our mission is to design gymwear that fuels that spirit.
Each piece of BeastX apparel is crafted to remind you that you’re not wearing just fabric — you’re wearing focus, passion, and power.


Who is the Founder of BeastX?

Ashwani Choubey is the founder and visionary behind BeastX.
He created the brand to bring India’s fitness community closer to innovation, smart technology, and a purpose-driven lifestyle — blending strength, fashion, and impact through the “One Outfit = One Meal” donation mission.


In Simple Words

BeastX means unleashing your inner power through smart innovation.
It’s about becoming the best version of yourself — physically, mentally, and technologically.

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